Walk into any beauty aisle right now and you’ll feel it. The energy. The color. The quiet chaos of rich burgundies flirting with golden champagnes, surreal lilacs blending with sea-glass teals. In 2025, the makeup world isn’t just turning a page, it’s splashing an entire canvas of bold, romantic, nostalgic, and otherworldly hues across our palettes.
Whether you're a makeup minimalist or a maximalist who lives for pigment, this year’s trending makeup palette colors are whispering one thing: color is back, and it’s unapologetically expressive.
Let’s dive into the world of colors that are making rounds in the beauty industry and discover what shades are lighting up vanities and viral TikToks alike.
1. Sunset Siren: Burnt Oranges and Dusty Terracottas
There's something magnetic about a sunset, and makeup artists are bottling that magic into palettes. The warm spectrum of burnt orange, terracotta, sienna, and toasted peach is having a major moment.
These earthy yet fiery shades add warmth, depth, and a natural sculpting effect on the skin. They're perfect for eyes, cheeks, and even lips when you're in a monochromatic mood. Think: desert goddess meets city chic.
Wear it with: Dewy skin, brushed-up brows, and a single swipe of burnt coral across lids and cheeks.
2. Neo-Neutrals: Mushrooms, Mauves & Mocha
Say goodbye to basic browns and hello to mushroom taupes, mauve-gray hybrids, and cool mochas that feel like the quiet rebels of the color wheel. These shades are soft but moody, neutral but never boring.
They're universally flattering and make the perfect transition shades for building both soft glam and full drama. Neo-neutrals are for those who love depth without the demand of a bold color.
Why it’s trending: These shades work seamlessly with warm or cool undertones, making them ideal for blending or stand-alone matte looks.
3. Ocean Energy: Aquas, Teals & Deep Sea Blues
2025 is calling us to dive deep into makeup that channels the mystery of the ocean. Sea-inspired hues are dominating palettes, with aquatic shades of turquoise, cerulean, jade green, and inky navy making a big splash.
What was once reserved for editorial looks is now everyday glam. A pop of teal in the inner corner or a wash of sapphire across the lid gives dimension and mood, without being overwhelming.
Hot tip: Pair with silver shimmer or pearlescent whites for a mermaid-core masterpiece.
4. Rosy Revival: Blush Tones Get a Bold Upgrade
Blush tones are no longer shy. We're not just talking about baby pink anymore. 2025 blush palettes are exploding with raspberry, berry wine, rosewood, and vintage petal tones that are deeper, richer, and more versatile than ever.
What’s new is the placement; these colors are used not just on cheeks but swept across eyelids, temples, and even the bridge of the nose. Blush draping is back, and it’s bolder.
Mood: Ethereal meets editorial. Romantic, flushed, and fearless.
5. Golden Hour Glow: Yellows, Golds & Honeyed Hues
No longer a niche experiment, yellow is mainstream, and we’re living for it. From lemon sorbet to goldenrod and molten honey, yellow-infused shades are lighting up palettes and faces everywhere.
Used alone, it makes a statement. Blended into a bronze or paired with peach, it creates a warm, backlit effect that mimics golden hour on your skin.
Best used: As a halo shade around the eyes or in the inner corner for a radiant twist.
6. Ultraviolet Dreams: Lavender, Periwinkle & Electric Lilac
If color had a frequency, lavender would be a love song. This year’s lilac and periwinkle shades aren’t just for spring, they’re being used all year round in dreamy, futuristic looks.
Pair soft lavender with glitter or pair it with a matte maroon for contrast. Electric lilacs are especially popular in graphic liner looks, giving a pop-art vibe to your makeup game.
Why it’s trending: These cool-toned purples make eyes pop, especially brown, hazel, and green eyes.
7. Chrome and Holographics: Futuristic Fantasy
2025's color story isn't all grounded and earthy; there’s a big leap into the intergalactic, tech-inspired aesthetic, too. Enter: chrome silvers, prismatic shimmers, holographic topcoats, and pearlescent pastels.
Think about eyeshadows that shift from pink to green to blue depending on the light, or glitters that reflect like oil on water. These are the colors for the bold, the dreamers, and the trendsetters.
Pro tip: Use a glitter glue or primer to intensify payoff and minimize fallout.
8. Cherry Cola & Deep Reds
There’s something sultry and rebellious about deep, moody reds. Inspired by the ‘90s revival and the rise of vampy beauty aesthetics on social media, cherry cola, cranberry, oxblood, and brick reds are seeing a major comeback.
These shades aren’t just for lips, they’re being blended across lids in smoky looks or used as accent liners.
For the fearless: Smudge it along the lower lash line with a copper shimmer to soften the edge.
9. Fresh Greens: Pistachio, Olive & Matcha
Green is the unexpected hero of 2025. Soft pistachios, muted olives, and vibrant matcha greens are turning up in both eyeshadow and blush palettes, and they’re surprisingly wearable.
These shades evoke freshness, grounding energy, and a bit of nature’s calm. They work beautifully when paired with golds, browns, or oranges for an earthy glam effect.
Try it with: A wash of matte pistachio on the lid and a sweep of warm peach on the cheeks.
10. Matte Velvet vs. Wet Shine
While color takes center stage, texture is also stealing the spotlight. Matte formulas in rich, velvet finishes are balancing out the rise of glassy, glossy pigments.
Palettes are now mixing the best of both: super-smooth mattes alongside glazed metallics, sheer gloss topcoats, and buttery glimmers. It’s about playing with dimension and mood, all within one compact.
The rule of 2025? There are no rules, mix textures, clash colors, break the mold.
The Palette is a Playground
Makeup in 2025 is about more than pigment, it’s about emotion, energy, and expression. This year's trending palette colors aren't here to fit in. They're here to help you stand out, speak up, and show the world who you are through every brushstroke and blend. From sun-warmed terracottas to space-age holographics, your palette is your personal playground. So go ahead, reach for the teal, swipe on the lilac, smudge that cranberry liner. Color is no longer confined to trends. It’s your most vivid voice. And honestly? It’s never looked better.